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стратегија на концентрирана сегментација
One of four possible segmentation strategies (with market segment expansion strategy, product line expansion strategy and differentiated segmentation strategy), in a concentrated segmentation strategy a firm targets one product to one segment of the market, see segmentation strategies, market segment expansion strategy, product line expansion strategy, and differentiated segmentation.
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- Part of Speech: noun
- Synonym(s):
- Blossary:
- Industry/Domain: Professional careers
- Category: Sales
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