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baza e të të dhënave të jashtme

Computer-based records compiled from external sources which can be used for the purposes of direct marketing.

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marketing i drejtpërdrejtë
Advertising; Marketing communications

An interactive system of marketing which uses one or more advertising media to effect a measurable response and/or transaction at any location.

përgjigjje e drejtpërdrejtë
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A method whereby the advertiser provides the consumer with a means of communicating directly with the organization.

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The process of achieving the sales of products or services without the use of intermediary sales channels, such as wholesalers and retailers.

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