pikë rangimi

pikë rangimi

A measurement of a media audience – usually television – in which the size of the audience is calculated and expressed as a percentage. One rating point is equivalent to 1 per cent of the total viewing potential.

0 0

Improve it

Add an image

Part of Speech: noun
Synonym(s):
Blossary:
Industry/Domain: Advertising
Category: Marketing communications
Company: Butterworth-Heinemann
Product:
Acronym-Abbreviation:

Collect to Blossary

Other Languages:

Related terms

pikë

Mathematics; Geometry

A description of a point in which the point has a definite size.

GRP - rangimi i pikës bruto

Advertising; Billboard advertising

The total number of impressions delivered by a media schedule expressed as a percentage of a market population. One rating point represents a circulation equal to 1% of the market ...

marketing i drejtpërdrejtë

Advertising; Marketing communications

An interactive system of marketing which uses one or more advertising media to effect a measurable response and/or transaction at any location.

përgjigjje e drejtpërdrejtë

Advertising; Marketing communications

A method whereby the advertiser provides the consumer with a means of communicating directly with the organization.

shitje e drejtpërdrejtë

Advertising; Marketing communications

The process of achieving the sales of products or services without the use of intermediary sales channels, such as wholesalers and retailers.

mbulim

Advertising; Marketing communications

A calculation of the size of the audience that will be exposed to an advertising message using a particular media vehicle.

strategji krijuese

Advertising; Marketing communications

The identification of the specific goals which advertising is designed to fulfil.

manaxhim krize

Advertising; Marketing communications

The establishment of procedures for anticipating and dealing with communications problems.

Terms in the News

Featured Terms

Tirana Translations

0
Terms
1
Blossaries
4
Followers

Industry/Domain: Seafood Category: General seafood

salmon

A meaty fish with firm, flavorful flesh. High in protein, the meat is an excellent source of Omega-3 fatty acids. It can often be found on our fresh ...