segment tržišta

segment tržišta

A group or sector within a heterogeneous market consisting of consumers or organisations with relatively homogeneous needs and wants, those within a market who will respond to a given set of marketing stimuli in a particular way.

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Part of Speech: noun
Synonym(s):
Blossary:
Industry/Domain: Professional careers
Category: Sales
Company:
Product:
Acronym-Abbreviation:

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Related terms

segment

Language; Grammar; Terminology

Jedinica govora koja se može identifikovati i odvojena je od ostalih. U suprotnosti je sa terminom suprasegmentalni koji ukazuje na one aspekte fonetske strukture koji su iznad ...

segment

Chemistry; Analytical chemistry

Određeni demarkiran deo velike supstacne koja treba biti hemijski analizirana.

podkulture

Professional careers; Sales

Broad groups of consumers within a society's culture having similar values which distinguish them from the rest of society.

potršačko tržište

Professional careers; Sales

Buyers and potential buyers of goods and services for personal and household use.

elektronsko poslovanje

Professional careers; Sales

Business conducted over the internet, not only buying and selling but also servicing customers and collaborating with business partners.

donošenje odluka

Professional careers; Sales

Choosing between alternative courses of action using cognitive processes - memory, thinking, evaluation, etc, also called problem solving.

likvidnost

Professional careers; Sales

Current assets, other than inventory and work in progress, to which a firm has ready access, liquidity represents a company's ability to meet its immediate liabilities.