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Reply card
A direct response method of promoting a company's product by asking the consumer to answer a few questions, and mail in the card. This can be very helpful in providing a company with information on how to advertise better, or on what products the consumers would like to see.
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- Part of Speech: noun
- Synonym(s):
- Blossary:
- Industry/Domain: Advertising
- Category: Print advertising
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- Product:
- Acronym-Abbreviation:
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